Exhibitor stand: Cromdale Hall: ProQuest: LION
Among the branded pens, pencils and packs of Post-it notes the exhibitors in the Cromdale Hall scatter liberally around their tables in a bid to attract the passing delegate, there are usually also some tempting bowls of sweeties. In contrast, the ProQuest stand has a firmly closed jar of jellybeans guarded by a cuddly lion.
It's all in a good cause, explains Dan Dyer, ProQuest's regional sales manager, UK and Ireland. ProQuest, a provider of online resources, is promoting a database called LION and so, appropriately, is donating a pound to the big cat charity the Born Free Foundation for everyone who enters the competition to guess the number of beans in the jar.
LION, despite the acronym, has nothing to do with animals and everything to do with literature. It's the most comprehensive literary database available, with over half a million works of poetry, prose and drama in English, plus online criticism and a reference library. Special collections include 20th century drama and an African Writers Series.
ProQuest and JISC Collections negotiated a three year deal to make LION available to further education institutions at a special price of around 80% discount on the list price. The deal is due to expire at the end of this year and, says Dan, the conference is a crucial way to get feedback on the product, pricing and positioning.
“Here we can find out from customers if they value the agreement and if Levitra Orjinal 20mg they have any issues or what would like to see added. It's the ideal opportunity to meet with those customers who we might not see as regularly as we would like,” explains Dan.